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Salesforce signs agreement to acquire AI analytics company Loops

Salesforce signed a definitive agreement to acquire Loops, whose AI analytics platform monitors business metrics and explains changes. Salesforce plans to bring Loops into Tableau after the transaction closes. It expects closing in early November of fiscal 2027, subject to conditions; the announcement does not make Loops a live Tableau feature. The price was not disclosed.

Salesforce

Tableau / Loops

Funding & Deals

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1 source

Primary source · Salesforce · October 12, 2026

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