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Stagwell and ServiceNow agree to a three-year AI marketing collaboration

Stagwell announced a three-year agreement with ServiceNow to connect its Machine marketing system with ServiceNow workflows, jointly pitch enterprise customers, and pair creative and engineering teams on new offerings. The announcement describes planned product and go-to-market work, not a completed live integration or measured campaign result.

Stagwell

Stagwell and ServiceNow AI marketing collaboration

Business & Adoption

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Primary source · Stagwell · October 14, 2026

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