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Guideline adds an AI agent to import spreadsheet media plans

Guideline launched an opt-in AI Ingestion Agent for enterprise media-planning customers. It maps Excel or CSV columns into a new structured plan, flags uncertain fields and waits for a planner to confirm before saving. The first release creates new plans; updating existing plans and bulk importing historical files are planned later. The company says customer plan data is not used to train its models.

Primary source · October 9, 2026

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